The Challenge
Karma Drinks needed marketing and graphic design support across their campaigns and social channels during a gap in their in-house marketing provision. At the same time they were preparing a major packaging refresh, so they needed a partner who could produce campaign content at pace while helping bring a new look and feel together for a well known household drinks brand.
The Approach
We produced a run of renders, imagery and video to power their social campaigns, and ideated smaller campaigns to run alongside their main brand activity. Working closely with their marketing team, we also helped push their packaging refresh out as a cohesive new look. It was flexible graphic design support that slotted straight into a wider marketing function.
The Outcome
The brand campaign ran successfully for three to four months, covering the gap in their marketing support and keeping output consistent throughout. It showed how we can step in when a company's marketing or design provision dips, supporting a wider team without missing a beat, and helping a household-name drinks brand refresh its packaging and campaigns at a pivotal moment.