Marketing Collateral
OEM Bikes operates bike-sharing schemes in urban areas worldwide and runs end-to-end bike development and white-label manufacturing. Their MD Nick could sell brilliantly in person, but the business had nothing polished to present or send that demonstrated their capability without a meeting. They needed sales material that told their story and targeted the right clients quickly.
Working closely with Nick, we built out a suite of sales material, including credentials decks, one-pager explainers and a full sales deck. Each piece told the story of what OEM Bikes do and who they are for, giving Nick something he could attach to emails and send to prospects to open the right conversations immediately.
The credentials and sales decks travelled to bike events worldwide, including China and Germany, and Nick says they have made a real difference to marketing the business. The material makes their capability far easier to explain and has helped the brand develop, so much so that Nick now wants to bring it into a new website with our help.
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